High Voltage Business Builders Podcast

Entrepreneurship in 2025: Success, Marketing & What Still Works with Jason Schappert from Moola

Episode Summary

Success in business doesn’t come from chasing every trend—it comes from mastering the fundamentals, building real relationships, and being bold enough to pivot. In this episode of High Voltage Business Builders, Neil Twa sits down with Jason from Moola to talk about what it really takes to succeed in 2025. From marketing strategies that never go out of style to building resilient businesses (and bank accounts), this episode is packed with real talk on what matters most in today’s fast-moving world. If you're an entrepreneur looking to grow in 2025 and beyond—this one’s for you.

Episode Notes

In This Episode, We Cover:

What success looks like for entrepreneurs in 2025
How to build real wealth (hint: it's not about 7 figures—it’s about freedom)
The core marketing principles that still outperform AI gimmicks
The power of email, data, and owning your audience
How to build and scale community in a disconnected digital world
How Moola is helping the next generation become financially savvy

🕒 Chapters:

[01:05] – Why “Back to Basics” Works in 2025
Jason shares why the Lean Startup mindset and simple marketing wins like Hotmail-style referrals still work today.

[04:05] – Data Is the New Gold
Email isn’t dead—owning your audience through email and SMS is a non-negotiable for growth and survival.

[06:38] – Relationships Still Drive Revenue
Building real digital relationships and community is the most undervalued asset in modern entrepreneurship.

[08:41] – Sell Less, Serve More
Why leading with value (not desperation) flips the script on business success—and how Jason learned that the hard way.

[11:08] – Redefining Wealth and Freedom
Jason breaks down what real wealth looks like in 2025 (hint: it’s not just about money—it’s about time and choice).

[16:34] – The Chaos Behind the Curtain
Business isn’t as pretty as it looks on Instagram—Jason and Neil share raw behind-the-scenes stories of risk and resilience.

[22:15] – Execution > Information

Why most people fail to act—and how to get started with imperfect action.

[25:02] – Imperfect Action Creates Momentum
The power of building while flying the plane—and why speed beats perfection every time.

[31:52] – Your Story Is the Strategy
How storytelling, honesty, and mentorship can create deeper business impact and lasting growth.

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