Is Amazon really saturated? As long as you're building a business and brand with high-quality products, there's a tremendous opportunity for you in this space. We are happy to have Bry Shields back on the show. Today, he’s going to share what has been happening in his world since the first episode with us. He discloses how his top-selling product is out of stock already, and what he’s doing to have it back soon.
Is Amazon really saturated? As long as you're building a business and brand with high-quality products, there's a tremendous opportunity for you in this space. We are happy to have Bry Shields back on the show. Today, he’s going to share what has been happening in his world since the first episode with us. He discloses how his top-selling product is out of stock already, and what he’s doing to have it back soon.
The idea for Bry's top-selling product came from a Voltage Coaching call. The product had in parenthesis, "does not include" & we suggested, you could include those other products, which Bry did & it took off from there. He dived deeper into the Medical goods niche, added more SKUs, and came across another product. After ordering 1000 units he sold half of them in 1 week. Let's dive deeper into Bry’s journey on Amazon!
Bry is an avid entrepreneur, having launched and sold two businesses, he now is focused on building innovative ecommerce brands by launching primarily into the Amazon marketplace, in addition to working full-time as a commercial insurance broker.
Key Highlights:
[00:01 - 05:55] Opening Segment
• It is important to put the same amount of effort into products that generate high and low profits
• How Bry has expanded his product line to include other products that generate higher profits
• Bry’s top-selling product generates an average profit of $25 per unit after PPC costs
[05:56 - 11:51] How to Succeed in E-Commerce Without a Lot of Experience
• The inverse relationship between time, activities, and money
Where do you spend most of your time?
• Why product research is the most important factor in Bry’s business
• What can happen when you don't do properly the due diligence a research
[11:52 - 17:24] The Opportunity for a Real Business with a Real Brand is as Good as Ever
• There is still an opportunity to build a multimillion-dollar brand on Amazon
It’s key to selling high-quality products and having a good strategy in place
• What you should incorporate to create a successful product
High-quality materials, a great warranty, and excellent customer service
[17:25 - 20:31] Closing Segment
• How Bry’s product ended up being recommended on several blogs
• How failing up can be a positive experience
Want to connect with Bry? Follow him on LinkedIn, and learn more about his successful journey!
Key Quotes:
“If you want to build a real business with a real brand, like a multimillion-dollar brand, uh, I think the opportunity is as good as ever.” - Bry Shields
“If you ever think you need to lower your price think instead, what more value can I give to the consumer?” - Bry Shields
Let’s get connected!
You can find me on LinkedIn, Instagram & Youtube. Head to Voltage Digital Marketing to boost your brand and sales exposure!
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